FedEx Small Business Grant Winner Forum
Blended Designs was invited to Memphis, Tennessee to visit the FedEx headquarters for the Small Business Grant Winner Forum.
After over 7,800 entries and more than 665,000 votes cast, Blended Designs was chosen as a winner for the 2018 FedEx Small Business Grant Contest. The two-phase contest by FedEx included one round where 100 companies were chosen based on the number of votes that were given to the small businesses. During the second round Kelley was required to create a 5 minute video describing her passion featured below.
“We thought about how the back to school category lacks representation for people of color. We also wanted it tied to education,” said Kelley. “Earlier this year, we made the decision to call the line 1954™️ to pay homage to the landmark Supreme Court decision on May 17, 1954. Over the past few weeks, we have learned so much about Brown vs. Board of Education. When they [FedEx] called to tell me that I had won, they talked to me about 1954 and how endearing it was to them because they are headquartered in Memphis.”
To shop the 1954 collection click here.